The idea behind CognacExpo began when Kjetil Hansen went to VinExpo 2011, keen to learn more about cognac; but not only that, i wanted to share this findings with others as well. And so the idea behind CognacExpo was born.
And we have to say, many a good idea has come about with good friends sharing a bottle of eaux-de-vie…
Combining the love of cognac and their homeland, he decided that he wanted to make something happen in their hometown of Bergen. Cue a host of emails and telephone calls with various different cognac producers.
Kjetil decided to create the largest cognac-event in Europa. And the first of these took place in 2012, and it is getting bigger and better every year.
The event will be taking place at the Radisson Blu Royal Hotel Bryggen in the heart of Bergen, Norway. More than 50 cognac producers are attending, including Hardy, Maxime Trijol, Delamain, Leyrat, A.E.Dor and Chateau Montifaud. Of course, those who visit the exhibition will get plenty of chances to taste different cognacs, as well as the opportunity to talk to the owners, producers and importers of cognac to the Scandinavian shores.
As well as this, there will be a series of master classes presented by different cognac houses. Here the visitor will be able to learn more about the intricacies of making, tasting and purchasing cognac. Kjetil has also a gold medal from the BNIC CognacEducator programe.
Norway has close links with the production of cognac. During the 19th century many Norwegian families put down roots in Cognac, and the likes of Larsen, Jenssen, Bache-Gabrielsen and Braastad forever intertwined the two nations thanks to their love of the brandy produced here.
Today, two per cent of the 100 million litres of cognac sold annually are bought in Norway. This equates to a massive 0.3 litres drunk by every Norwegian on an annual basis (double that which is drunk in Sweden).
The story behind the motivation, why cognac is such an important part of their lives.
Naturally, everyone is welcome, and more information can be found